Traffic Generation – The Basics
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Traffic generation for your website is all about getting visitors to
your website, or a specific webpage. Many internet marketers admit that it’s
the most important ingredient in successful Internet Marketing.
As you may realize traffic generation is paramount to Internet Marketing,
you cannot sell your product if no one knows about it. Let’s face it,
you can have the foremost product and salespage on the planet, but if
you can’t get traffic to your site you’re not going to sell a thing.
Makes sense, doesn’t it? Everything else you do is, for the most part is solely
optimizing, to maximize the profit you make from the visitors you get to
your site.
How do you get traffic to your site?
There are a multitude ways to increase traffic to your site, and sharp
marketers are discovering more all the time. Basically they can be
broken down into traffic you pay for and traffic you get for free. Here
are some examples of each type:
Traffic you pay for:
- PPC: Pay Per Click advertising.
- Paying other sites to link to yours.
- Advertise in ezines and online newsletters.
- Submitting to paid search directories.
Free traffic:
- Organic Search Engine traffic, the better you are at SEO (Search
Engine Optimization) the more natural (not paid) search engine traffic
you will get. - Social Bookmarking: you can increase your traffic if you and/or
others, bookmark your site on social bookmarking sites like
del.icio.us, OnlyWire, Furl, and StumbleUpon. - Social Networking sites: promote your site through social
networking sites like Squidoo, Fanpop, FaceBook and MySpace. It also
includes social networking microblog sites like Twitter and Jaiku. - Posting relevant and quality comments on blogs.
- Posting in online forums and putting your web site URL in your forum signature.
- Email: putting your website address in your email signatures.
- Convince other sites to link to yours for free.
- Bum Marketing: writing articles which other webmasters can
use on their website for free provided they include a link back to
your website. - Submitting to free search directories.
- Creating viral reports which include embedded links back to your site.
These are only some of the ways to get more traffic to your website.
There are numerous ways to get readers to your site, but this is
enough to get you off to a good start.
