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Most Recent Articles For: Blogging

Written by Stuart Russell on June 13th, 2008
by Stuart M. Gray

Blogs are the current trend in online marketing strategies and the majority of website owners maintain their own blogs with the aim of drawing in more web traffic. Even personal sites are now presented in blog format. Easy-set-up blogging platforms such as BlogIt and Wordpress are very popular and keep attracting hundreds of new blog writers every day. There are millions of bloggers from around the world making their presence known on the World Wide Web. With so many blogs, it’s hardly a revelation when you find out not all blogs are interesting to readers.

Sadly, once they’ve created a blog, the majority of bloggers simply put it aside to take care of other more pressing matters in their daily lives. The once important need to tell the world about what they think goes away and the blog post content just gets too old to interest anyone. Keeping your blog interesting takes some effort and presenting the content creatively will definitely give an extra edge.

In principle, there are only two methods to maintain an interesting blog and keep the visitors returning all the time. The first step is to find a good topic which follows news stories, publications, incidents and issues etc that are of general interest to the public.

Blogging is not just about sticking to a single mundane subject. It’s about diversifying your posts and involving more people in the consequent discussions. If you find something that interests you, don’t hesitate to blog about it.

If you aim to attract a lot of web traffic, you must focus on posting on subjects that interest the worldwide community. Some topics are best avoided though, such as politics, racism, religion and controversial sciences. Blogs are for sharing ideas and opinions based on empathic views and discriminative topics are not a good idea. Remember, new content attracts more web visitors, so keeping your blog updated frequently helps.

The second principle of blogging is finding links. Instead of writing lengthy posts about what you think will be interesting, simply search for interesting topics, stories and articles on the web and link to them through your blog.

Use your blog posting space to talk about why a visitor should check it out and what they can get from visiting that specific link. The trick here is to get the visitors and direct them to another place to read interesting content, while achieving your goal of bringing in traffic as well as keeping the blog interesting.

Locating the best blog on the web or creating it is quite a big task. Unsurprisingly, you’ll run out of things to say on your blog at some point, so the trick is to keep looking for interesting things elsewhere and make the most of it.

About the Author:

Written by Rob Pike on June 7th, 2008
by Rob Pike

More Traffic Sources

Getting links from other websites is not the only way to attract visitors to visit your blog. This time, we are going to explore alternative methods to attract high quality traffic with both free and paid methods.

The first thing you can do to generate traffic is to recycle all the content you have written on your blog. What I really mean is to turn your blog posts into little “manuals” or articles that help people solve their problems or offer valuable information and submit them to article directories. These article directories are like aggregators that collect articles of similar themes together in one place, so they receive thousands and thousands of qualified visitors every day.

When you submit your articles to these directories, you are exposing your name to the thousands of pairs of eyes visiting them for free! On most article directories, you are also permitted to include a “resource box” where you can include your contact details, a simple biography and so on. This is where you can truly leverage the traffic of the said article directories.

Some good article directories to get you started are www.eZineArticles.com, www.ultimatearticledirectory.com and www.submityourarticle.com.

Another excellent way to gain traffic is to join internet forums that is based on your niche. To find these kind of forums, just go to any search engine and enter ” +forum”, without the quotes. You would want the most focused forum with a substantial number of active members, and preferably always bustling with activity. Just check the dates of the threads posted on the forum.

When you join active forums that focus on your field of discussion and post very useful and valuable posts, your peers will start noticing you and paying attention to what you have to say. In most forums, you are also allowed to append a link to your site in the signature line, which is under every post you make on the forums. People will click and visit your blog if they find your posts helpful and informative. This way, your credibility is built even before they land on your blog, so traffic from the forums would be easier to turn into profits if your blog is selling your own products or recommending others’ as an affilliate since they are already convinced you’re an “expert” in the field.

The strategy we’ll discuss is word of mouth. Let’s say you already have a daily visitor count of 100. What if you compiled a small report or gift and posted it on your blog, saying that if a certain visitor can refer three of his/her friends to visit your blog the gift will be his/hers for free? If your small report or gift is lucrative enough, it will generate a small buzz among your blog readers and they will surely refer their friends to this blog that they frequent!

You can also utilize the “blog and ping” technique that everyone’s talking about. Basically, when you update your blog, you can let blog portals such as www.technorati.com know by pinging them. You can ping a lot of portals at once by using the free www.pingomatic.com.

Besides the techniques described here, there are also paid methods like buying links from high-ranking pages or buying banner advertisement space. A thing to keep in mind when buying paid traffic is to always weigh your profits generated from the paid ads. If your profits do no offset the expense, you will end up losing money, so choose wisely.

Monetizing Your Blog

You have been working hard to produce good-quality, original content on your blog and you have attracted a decent amount of traffic by doing so. However, money is not going to appear out of thin air just because you have traffic. You have to turn your traffic into money.

There are several ways to generate profits from the visitors of your blog, and Google’s Adsense programme allows you to do so with ultimate ease. First, visit their website at http://adsense.google.com/. You’ll find out more about their advertising programme there, but here are some extra bits I’d like to tell you.

First, Google’s Adsense programme is a really useful way to monetize your blog because when users finish reading your newest post, chances are they want to leave your blog because they have nothing else to do on your blog. If your Adsense advertisement block is visible on your blog, they might see advertisements relevant to them and click on them to exit your blog. Ka-ching! You’ve just cashed in on your first virtual cents!

But yes, your profits will only be cents if you don’t “do it right”. This involves placing your Google ads in the right places and ensuring they blend in to your site so that they appear more like links rather than advertisements to your visitors. Consult the page https://www.google.com/support/adsense/bin/static.py?page=tips.html to see the “heat map” of your blog. The “hotter” a certain area, the greater the chances of someone looking at your blog.

Once you get a Google Adsense account, you can change the colour of your advertisement text and links. You will want them to match the colours on your blog. If your blog’s text is black and the links are red, do the same for the ad blocks too! It’s that simple.

Another way to earn profits from your blog is to recommend products to your readers. When your visitors buy from the merchants you recommend, you get to keep a little commission too. This is known as affiliate marketing and it is very easy to start because you don’t have to create your own products or services.

Anyway, let’s refer back to our technological gadgets blog example. Let’s say you discover this Gadget X on a merchant’s website, and they offer an affilliate programme. What you would do is to create a post in your blog and do a mini-review on this Gadget X. Rip it apart and point out its benefits and bad points, if any, and include a link (which is given by the merchant) for the visitor to purchase the Gadget X online.

If your visitor clicks and purchases the gadget, the merchant will track from the link that the purchase is referred by you, so they will send you your share of the profits. Imagine if 1 out of every 100 visitors you get purchases this product, and you earn $27.00 commission from each purchase! If you get 10,000 visitors in a month that would be a $2,700.00 paycheque for you just for writing about ONE product.

Now, affiliate programmes are very nice ways to generate profit, but how do you find affiliate programmes that are related to your blog’s theme? Easy, just go to Google and search for +”affiliate programmes”. Another slightly better way is to go to http://www.associateprograms.com/search to look for affiliate programmes in your niche. The two ways mentioned above are basic ways to generate profits from your blog. We’ll be discussing other great, profitable ways, so keep your eyes peeled!

More Monetizing Options

We’ve discussed about using Google Adsense programme and other merchants’ affiliate programmes to generate profits from your blog. However, we have a lot of other options ot monetize your blog, so we’re going to look into that today.

The first option we’ll be looking at is Chitika (www.chitika.com). Chitika is a very innovative contextual advertising programme because it can serve very detailed advertisements. For example, on your technological gadget blog, Chitika will show advertisements for tech gadgets such as iPods. The way they show it is in different tabs: one for “Best deals”, another for “details”, another for “reviews” and so on. This way, it is more of an informational section for your visitor rather than an advertisement, and naturally the click-through will be higher. You can apply here: https://chitika.com/application.php?type=mm

You can also be an affiliate for Amazon.com. Amazon offers a wide range of products but its predominant domain is in books. Whatever your niche is about, you can probably find a book about it on Amazon.com. Join their Associate programme here: https://associates.amazon.com/gp/flex/associates/apply-login.html/

Once you join them, you can refer visitors to them and earn up to 10% commission. It’s not a lot but if you can manage to refer big volumes of visitors, Amazon is for you. This programme really shines when it comes to the ways you can refer visitors: you can use their predefined templates to pull up recent items that match a certain criteria you set, you can target your ad to show a specific item on sale or you can just simply weave your referral links into your blog posts.

Last but definitely not least, you can sell advertising space on your blog if your blog is truly popular. Just take a look at blogs like http://xiaxue.blogspot.com. That blog receives over 10,000 pageviews every day and naturally merchants will want to strike a deal with the blog’s owner to post their advertisements there. If you manage to pull in huge amounts of traffic like that blog, you can definitely get people to buy ad space on your blog for prices from $150/month upwards, depending on your blog popularity. To gauge how much pageviews and visitors you get everyday, just use the free tool available at www.statcounter.com. They have a very detailed setup guide there so I won’t go into it.

If your blog has not acquired large amount of visitors yet, you can still sell ad space on your blog on a per click or per impression basis. Just visit sites like www.adbrite.com. For a complete list of these sites, visit http://performancing.com/node/60.

Hopefully, that will help you maximize earnings and profits from your blog!

Interactions Between Blogs

As your blog’s content increases, people in your niche will definitely mention you for intelligent or interesting discussions. This is, in a sense, an initiation of an interaction. When people speak of you, you should thank them for the mention and build up the interaction! When you use a traffic tracking script such as the free www.statcounter.com, you can see where traffic comes from. If a large number of visitors come from a certain blog, you can be sure they have mentioned you in their latest post or linked to you from their sidebar or links page.

What you should do is pay them a visit, leave constructive comments on their posts and build up a conversation! As you continue doing this, you will start to gather a lot of friends in your niche. This is helpful later on when you decide to do collaborations such as interviews. In fact, when you’re out of ideas for writing on your blog, you can interview other blog owners in your niche! Human beings are curious creatures, so naturally they would like to know more about a person whose writings they read so often.

If you’re using Wordpress, Textpattern, MovableType or any other advanced blog engines, you can also post trackback links on your posts. This means you can post an article about what other people have posted! Your particular post will then appear as a link on that post you have written about. This is definitely a great way to get traffic if you post brilliant insights about a post on a very famous blog.

Since the famous blog already has a pre-existing pool of readers, this is like a shortcut to hog their visitors! The only thing you would want to observe is to keep your posts sensible and insightful, or you’ll be viewed as a spammer.

On the other hand, if you’re using Blogger, you would not be able to use trackback links. However, you can post insightful comments on other people’s blogs and subtly include a link back to your blog. You can make it seem like you’re pointing to your blog as an extra reference to the subject of discussion. Of course, this technique is not only limited to Blogger users and users of other blog engines can employ this strategy as an additional traffic source.

Finally..

Is blogging for you or even for everyone? I guess it all depends on how we define blogging. For instance, if we include social network blogging, blogging is indeed for you and for everyone, as a good percentage of Internet users operate some form of social networking blog. Currently, over 60 million people in the United States alone do that with Myspace.

So is blogging for you or everyone? If we consider commercial endeavours, it certainly is not for everyone. Only about 7% of Internet users operate blogs for commercial purposes.

The question of “is blogging for you or everyone?” also applies to entrepreneurs. Blogging can be an excellent tool for an entrepreneur - especially those who are sole proprietors looking for a good and inexpensive venue for promotion, but that doesn’t mean that everyone should necessarily do it. In some instances, a private forum will be a better means of recorded, Internet-based communication between a group of people. In other instances, a website will require less maintenance and will be a better stand-alone traffic puller, especially if the would-be blogger does not have the time to constantly update and promote a blog.

However, there definitely are a number of good reasons to blog. One of the best reasons is that it’s really easy. Building a good website can take hundreds of hours. This is not so with a blog. With a blog, you can simply open up an account with Blogger and begin posting. No coding or HTML-editing is required. You don’t even need to learn how to use WYSIWYG program - or how to upload your uploads to your website.

So is blogging for you or everyone? It isn’t for everyone, especially if we’re considering commercial blogging; some people don’t own businesses, have nothing to promote, and have no interest in starting. But there’s a good chance blogging is for you if you want to a low cost means of promoting your business. It’s cheap, comparatively easy and quick to start.

About the Author:

Written by Rob Pike on June 7th, 2008
by Rob Pike

Setting Up Your Blog

Blogging is a lucrative source of profit and blogs are easy to set up and maintain. Imagine a life where you are paid to write on stuff that interests you, whenever you want, wherever you are. The mere flexibility of blogging makes it easy for you to just kick back, relax and go on a vacation whenever you feel like it.

In this article, we are going to look into the profitability of a blog and set up a blog of our own at no cost! Interested? Read on!

First, we need to obtain a blog. There are several options - host a blog on your own domain or get a free blog. For starters, let’s talk about the free blogs. You can obtain a free blog at www.blogger.com or the newer (and better!) www.wordpress.com. If you are a techie, you must have heard of Wordpress, a free blog engine that is robust and infinitely expandable.

Blogger.com is actually owned by Google, so it will be detected on Google’s radar faster and you will be indexed faster. Wordpress.com, however, is a relatively new option so I have no comparison on the speed of getting indexed by search engines. However, Wordpress is better in the sense that it has more advanced features such as Trackbacks and Categories. You can also manage your sidebar links more efficiently (more about this later).

Get a free blog at either Blogger.com or Wordpress.com. Then, familiarize yourself by posting your first post on your blog and tinkering around with the options and templates.

Here are a few common “blog-related” words to help you out:

1) Permalink - Permalink stands for permanent link, which is a URL (uniform resource locator) that leads to an individual post that you make in your blog.

2) Trackback - When you post about someone else’s blog post elsewhere, your post will show up in their “trackback” section. This feature, however, is not available with a Blogger.com account.

3) Pinging - Blogging seems to be paired with pinging almost every time either one is mentioned nowadays. Pinging is actually the action where a certain aggregator is notified whenever your blog is updated, so that the aggregator may show the newest post of your blog on their website. This is a useful way to gaining traffic, which we shall discuss later.

Blog content

Now we’re going to discuss the type of content that is suitable for your blog in order to make it profitable. First off, I want you to understand that there is no fixed scope that your blog should have, which means you can write about whatever you’re interested in.

However, the difference between a profitable blog and a non-profitable blog is the way the blog is written. Just imagine, would you prefer to read your university professor’s lecture notes or the latest novel by your favourite author?

You may prefer to read the novel because it appeals more to your interest, or because it is not as mind-numbing as the lecture notes by your professor. However, the most important point is people like to read “light” stuff most of the time. You see, when people log on to your blog, they are not only looking for information - they are also looking for information they can obtain easily, and better still in a relaxed manner.

So, to attract more visitors as well as to keep your current visitors coming back for more, it is very important to add a human touch to your blog posts. This can be done by simply imagining you’re talking about a certain topic with your personal friend. An extra bonus for your readers would be a great sense of humour, so try to add funny comments in your articles where they are suitable.

Another important key point is to avoid addressing your reader as a plural unit. What I really mean is you should not write as if you’re preparing a speech. Instead, you should write as if you’re having a conversation to a single person because this will make your visitor think of you more as a personal friend rather than a person of higher authority.

Besides that, it is also very useful to establish your own personality through your words. Human beings are very curious creatures, so naturally your visitors would want to know as much about you as the information you’re offering them.

Having a distinctive personality in your blog would make a world’s difference between your blog about gadgets and all the other blogs about gadgets out there. This is a lot like creating your own brand name, where people immediately remember your blog’s name when they need to find out information about gadgets, just like how people immediately think of McDonald’s for fastfood or Nike for sportswear.

So, the lesson for now is to simply write as an equal friend to your visitors, write to them as if you’re talking to a single person and establish your own personality on your blog.

Blog Content Brainstorming

Face the fact - your blog needs to be regularly updated to maintain its readership! Hence, you must always find fresh topics to write about, and we’re going to discuss how to do just that in this article.

We have discussed how to write attractively, so now we are going to discuss what we are going to write on. The very first option that I think a blogger should write on is a topic that he or she feels passionate and interested in. You’ve chosen to make blogging your career because you want to escape a mundane job - forcing yourself to write about something that you’re not interested in is as torturous as as your mundane job!

The other reason I ask you to write about something you’re passionate about is because your feelings and emotion shows through your writings! If you feel indifferent to a certain subject but still write about it just for the sake of it, your readers will notice it. Remember the advice about writing with a personality? Forcing yourself to write will not establish a welcoming style at all.

Once you have chosen your main theme, start posting to your blog about it and make it a habit to post at least once every day, even if it’s only a comment on the newspaper article you read today. Think of yourself as a gigantic train. It takes a lot of effort to get you moving. First, you might just budge an inch, and later trudge slowly on until you finally reach your full speed. Then, it’ll take a lot of effort to stop you instead!

However, no matter how well you know your topic, your brain is bound to get exhausted over some time, so here are methods to brainstorm for content for your blog.

1) The very best way to brainstorm is to see what other bloggers have to say about stuff happening in your field of discussion. And the very best way to find related blogs is to use http://blogsearch.google.com/ or www.technorati.com. There are other decent search tools too, you just have to look around. From other blogs, you can gather more knowledge on your subject and you can also comment on what others have to say on your own blog!

2) Once you’ve established contacts with other bloggers in your field, you’ll have quite an unexhaustible “conversation” ongoing, so you’ll not need to actively search for content to write about. However, if you’re still stuck, search for news articles related to your niche in the local newspaper or online through sites like http://news.google.com and http://news.yahoo.com.

3) You can also have conversations with people with the same interest as you in the particular niche you choose, so you will eventually build up a bank of questions and answers and interesting discussions to write about in your blog. To do this, join forums related to your niche, but don’t join every forum there is out there. Stick with one or two with the biggest number of members or the one which is most focused on your niche. This will also come in handy much later in gaining traffic and generating profits.

Remember to keep up your momentum of posting at least once per day (or more if you have a lot of content to write about) so that the major search engines will know that your blog has fresh content everyday. This will attract the search engines to spider your page on a more frequent basis, hence gaining you extra traffic.

Don’t worry about generating traffic and search engines, because we’re going to talk about that in more detail later. For now, remember to keep a consistent effort everyday and build up momentum like that of a locomotive!

About the Author:

Written by Rob Pike on June 7th, 2008
by Rob Pike

On Page Search Engine Optimization

Now, you should have a blog full with content you have passionately written. It should be a very interesting grapevine for the community of your chosen niche, as opposed to a lifeless factsheet.

However, no matter how delicious your content is, if there is nobody to read it you can’t generate profit from it. Traffic is the lifeblood of your blog. In order to attract people, you must offer attractive information. Simple enough.

However, to get traffic onto your site, you have to think backwards. Where do people look when they need information? Yes, they search using search engines like www.google.com, www.yahoo.com and www.msn.com, to name a few more popular ones. So, to get these people on your blog, your blog needs to rank high on search result pages of these search engines. When these people search for information through the search engines and see your site among the top results, they will naturally click through to your blog!

The art of getting your blog or website onto high rankings on search result pages is called search engine optimization. It is a very complex and hard subject to master, but that doesn’t stop us from learning simple yet effective techniques to conquer the search results for certain keywords. The more complex techniques are usually needed to fight for very competitive and general keywords such as “fat loss”, but I’ll teach you how to overcome that later.

For now, let’s determine the keywords that you want to optimize your site for. For example, your blog talks about tech gadgets. Now, you’d want to check in Google whether it is a very competetive keyword. At this time of writing, there are 29, 000 ,000 search results. Think you can beat 29, 000, 000 sites at your first attempt? I don’t think so.

Now, let’s try to narrow down our scope. Let’s look for “technological gadgets” instead. At this time of writing, Google lists 792, 000 results. That’s more manageable, but you’d like to search for more focused keywords. However, let’s optimize your blog for “technological gadget” just for the sake of learning.

First, you have to pay attention to the title of your blog. Since you’re optimizing for technological gadgets, you need to have that exact phrase in your blog title. For example, a line like “Your Best Technological Gadget Blog!” would work great. You can change the title of your blog in the Blogger control panel or the Wordpress blog when you’re creating it. If you’re proficient with HTML, you can even do that on other blog engines like Moveable Type. Bottom line? Learn a little HTML!

Other than that, your page heading should also contain the term you’re optimizing for. The page heading is the bit of text in your code that is enclosed within the

and

tags. This is important as it tells the search engines what your page is about (in this case, “technological gadgets”). Since we’re posting a blog, the

and

tags are usually the post titles, so remember to include the term there whenever relevant.

One last bit, you should also sprinkle the words “technological gadgets” in your posts whenever possible. The frequent occurrence of that phrase in your blog will hint the search engines that your blog is really relevant to that topic.

However, this is the most important bit of all. Always keep in mind that you’re writing for real life people who read your blog to obtain information, so it is very stupid to spam your blog with keywords! In fact, if you do that, the search engines will end up thinking you’re spamming and drop your ranking further down into oblivion So keep in mind! Write for humans, not search engines!

Offpage Search Engine Optimization

We’ve already optimized our blog to rank well for search results of certain keywords that we’re targetting, but here comes the sad news - it affects your ranking in only very minor ways. However, don’t skip this step as every little bit helps when you’re competing for search engine rankings!

Now, we’re moving on to offpage search engine optimization. That is, factors that are not on your blog but affect your search engine rankings very greatly. There are a lot of offpage factors, but we shall study them one by one. The first and most obvious one is the number of links to your blog.

As a general rule of thumb, the more links to your blog, the more the search engines think you are an authority in that particular niche and hence the higher they rank you. However, take care to observe the quality of the links. For example, a thousand links from totally irrelevant sites like online dating sites would not help at all because your blog is a technological product blog. In contrast, a single link from a highly authoritative site about technological gadgets will get the search engines crawling about your blog like the Feds storming a crack den

Anyway, the most cost effective way of getting high quality links from authoritative sites is simply to ask for it. If your blog contains high quality content that is original and will provide valuable information to the site’s readers, chances are the webmaster(s) will link to your blog or even write about you!

Let’s talk about how we should ask these webmasters of authority to link to your blog. We’re discussing this based on the presumption that your blog is really content rich and offer high quality information to anyone in your niche or topic of discussion. The most viable option would be to send an email directly to the webmaster.

First, let’s look for the top sites in your niche. Simply search the major search engines for the term that you’re targetting. In this case, let’s search for “technological gadgets”. The first few results, www.t3.co.uk and www.acarplace.com/brands/gm/gadgets.html are commercial sites, so don’t bother asking. We’re looking for community-based sites and other blogs that are more accessible to a complete newcomer like you. Seems like www.gizmodo.com would be a good option!

So, compose an email to the webmaster of www.gizmodo.com (whose email address you shall find on the site). They even have their AIM contact there, so it’s also a good choice if you use AOL Instant Messenger. Start by stating how you came across their site (i.e. “looking for gadget information”, NOT “looking for link partners!”) and how you think their site provides valuable info. Basically, try to say something really good about their site honestly.

Then, suggest that so-and-so content on your own blog will be a nice complement to their site’s content and vice versa. Put a link on your blog to their site and ask subtly if they might be able to do the same to weld a mutually beneficial relationship between the site and your blog.

Along the way, you might find people who won’t even respond to your email, so forget about them and move on. Remove the links from your blog to their site if they have not responded to your email within two weeks, which is a pretty long wait.

Keep doing this for the first 30 search results that pop up, and before long you should have quite a few good sites all linking to you. In the next article, we shall explore further the more advanced offpage factors, and ways to improve them!

Offpage Search Engine Optimization II

In the last part, we talked about how getting high quality links from authoritative websites in your field can boost your search engine rankings. This time, we’re going to explore further into linking strategies, and how to determine and obtain “high quality” links. We’re also going to talk briefly about Google’s PageRank.

First, let’s examine a regular link. It’s a piece of text (or image, but we’re going for text) that links to your blog, and some of the factors that matter are1) The address which it links to2) The text of the link3) The PageRank of the page on which the link resides

Let’s analyze this information one by one. First, you’d naturally want the link to link to your blog, but to which page of your blog? To an individual post or to your blog’s home page? Since your blog is a constantly updated website, it is always wise to accumulate all the links to point to your main page instead if individual posts because they tend to be very time-sensitive.

The text of the link also affects your rankings for a certain keyword. Let’s say your blog is about technological gadgets and another site has a link that says “Barbie dolls” and links to your blog. Doesn’t make much sense, right? If a lot of links that link to your site contain the terms “technological” or “gadget”, it will greatly boost your rankings for those keywords. Hence, it’s essential to put some thoughts when requesting links from other webmasters as you want them to link to your blog with appropriate keywords.

Now, about Google’s PageRank. It’s basically a scale set by Google to measure the popularity of websites. You can read more about it on http://www.google.com/technology/. What is interesting is that the higher the PageRank of a certain website, the more frequent Google’s robots will visit the website to index it. Of course, the PageRank of a page will also help it to rank higher in Google’s search engine results. In short, having a high PageRank will bring you many benefits SEO-wise.

Your blog will start with no PageRank (which is different to PageRank 0) because Google has not yet indexed your blog. Once Google’s robots find your blog through links on other sites, your blog will show a PageRank of 0 and depending on the PageRank of the referring page, your blog’s PageRank will also rise eventually.

Getting high-quality links to your blog will help direct targetted visitors who are interested in your niche to your blog, enable search engines to find and index your blog and ultimately rank higher in search engine results.

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Written by Kim and Charles Petty on June 4th, 2008
by Kim and Charles Petty

How can RSS benefit your blogging activites? RSS can benefit your blogging activites in two different ways: it can help you generate traffic and it can help you retain traffic. RSS can benefit your traffic-generation efforts by adding fresh, optimized content to your blog automatically; and it can benefit your traffic retention rate by providing better, updated content for your blog visitors.

Also, how can rss benefit your blogging activites in other ways? If you own a blog, you will have to constantly update it with fresh content, so you can ping more often and so you can get higher rankings for your targeted keyphrases. Aggregating and using RSS feeds can benefit your blogging activities significantly by allowing you to add fresh, targeted content to your blog without actually updating it yourself. Whenever a search engine visitors your blog, it will record your RSS feed updates as fresh and possibly unique, targeted content.

How can rss benefit your blogging activities in other ways? If you own a blog, you can further enhance the amount of unique visitors you get by using RSS to syndicate your updates. In addition to netting you several backlinks on blogs and websites (which will increase your offpage search engine optimization score), it will also net you some unique visitors through direct links from other blogs and sites.

How can rss benefit your blogging activities by recycling traffic? If your site aggregates a number of important authority sites via RSS feed, you will become an authority site aggregator at the very least, which is useful for people looking to find authority sites on your given topic.

In summary, how can rss benefit your blogging activities? RSS can benefit your blog by generating traffic - by improving your actual search engine rankings and by increasing the amount of direct click-thrus you receive - and by helping you retain traffic - by positioning your site as an authority aggregator and by providing better, original content for blog visitors.

About the Author:

Written by Pete Marks on May 24th, 2008
by Pete Marks

Blogging for money is a great way to generate revenue online. With decent writing skills you could get paid to blog after you learn how to set up a blog and generate traffic to your site. You may be able to write great content but it will never see any success because you may not know haw to generate visitors to your blog.

Traffic can be generated through using the various social networks that allow you to post comments and links back to your blog or articles. This is a common practice. Many people fail to advertise their own blog and often give up after a few weeks. There are hundreds of methods and techniques, secrets and tips for generating traffic to a blog.

You can find free places to set up a blog for free. You can also set up a blog on you own hosting plan and domain for under $100 for a year but an investment that is well worth it. It is not really that difficult to set up a blog for money. Many people have something to write about and can post an article a day. You could do a TV, baby, food or sports blog the possibilities are endless.

Blogging for money is knowing you are successfully. You could join various affiliate programs and share revenue with them when you make a sale off your blog. You could spend countless hours researching ways to make money online. When you get paid to blog you will realize that blogging for money is the easiest way to make money online.

The internet in some ways is still like the wild wild west and there are still plenty of ways to make money online. Get paid to blog by utilizing the latest information and blogging tools. Blogging for money is much easier when you use web 2.0 technologies to their fullest.

A blog for money does not require any special skills or abilities such as web design but those skills could help in the long run. A free blog can be set up in minutes but the crucial steps and selection of topics and keywords can be crucial in the success of the blog.

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Written by What is Direct Matches Directmatches on May 20th, 2008
by What is Direct Matches Directmatches

I just want to welcome you to my Direct Matches Site article and make myself available to answer any questions you may have about the community and how to fully utilize the advertising and networking potential at your fingertips. There are now a whole LOT more people for us to network with and we can help people earn a living as well! Average people are earning rising incomes here. What else you get with your DirectMatches membership.

With this networking business it’s easy because it’s so fun to promote, and you get to meet so many great people along the way. If you have a secondary business as well that you are promoting, you will get additional exposure, and gather more traffic to your site.

There’s lots of things you can do. Just take your time and click on all the links. You can use the Classifieds section, the Forum, do a Blog, add Video, do a Presentation, list events in your area, and put in your latest News. You can make new contacts by clicking on My Business Matches and then Add To Contacts, or start a network group by clicking on Networks and then notify your contacts about your new group. Click on Search to find people that interest you, and add them to Contacts. Check your profile for new contact requests every few days. You can do all this from your profile section.

I recommend Upgrading to Manager or Executive to make the most money from Direct Matches! Bring all your friends as well. We love a good crowd!Start inviting everyone you know in for free advertising & training. Compensation Plan and Information About Upgrades. When you upgrade to Executive, and choose to promote DirectMatches, you will make money off of all upgrades, Executives, Managers, and Customers. Make the most money at Executive level!

You can make up to $12000.00 per week. That’s alot of money.If you upgrade to Manager, you will make money off only Manager and Customer upgrades, and can make up to $6000.00 per week. This is outstanding! As soon as you get an upgrade, you get a Personal Sponsorship Bonus of 50% of what that upgrade is.

Most people don’t realize how much money they can make promoting DirectMatches, or what each upgrade can actually do for them. Later when you have sponsored many upgrades, you can cycle many times a day, and this is where it gets really exciting! And I’m not just talking about your upgrades, this includes your members upgrades, as well as spillover from your sponsor, your total downline. We have a binary infinity payplan.

This means that you don’t have to have many upgrades yourself to make alot of money. You will have members building your residual income for you. This is why it is important to help out your members, and to train them properly. You must build relationships with your members, and give them support. It’s a win-win situation. This is a incredible business opportunity for you.

With this business it’s easy because it’s so fun to promote, and you get to meet so many great people along the way. If you have a secondary business as well that you are promoting, you will get additional exposure, and more traffic to your site. Go to my Official Direct Matches Blogsite for free information. You can even sign up to be on my Skys The Limit Winning Team. Click the link before to visit my Site and sign up today for FREE.

Here is the best news of all. I have been using a incredible program to boost my DirectMatches business along with my home business. It is FREE too. Check out the spider web marketing program on my site at the link below. It’s FREE. Take advantage of this opportunity today.

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Written by Terry Stanfield on April 27th, 2008
by Terry Stanfield

Social marketing is a new form of advertising that is just starting to become popular. Often social marketing is a favorite of small businesses because it is virtually free although in order to use it to drive traffic to a website the company still needs to use traditional search engine marketing and search engine optimization techniques. It is built around the idea of link strategies and using personal networking to drive website traffic.

Before the widespread use of social networking sites social marketing really wasn’t a viable option for most mainstream businesses but now the popularity of social networking sites like MySpace and Facebook has made social networking and social marketing very popular. Link strategies that are often used in social marketing involve creating free accounts on these popular social networking sites and then using search engine marketing techniques to increase traffic and network with others who interested in the same topics or with customers.

Using search engine optimization to create search engine marketing content on your social networking profile pages can help get your profile listed in search engine results pages and you can use search engine marketing articles to help gain readers and friends across the net.

This type of marketing isn’t just limited to using sites like MySpace and Facebook. You can use search engine marketing and search engine optimization to socially market your blog as well. Many companies these days prefer having blogs to having traditional websites because blogs are much more accessible to people and make people feel like they have a personal connection with the company. Blogging is hugely popular.

Many popular blog sites are free so you can set up a free blog to be the front page of your web page and you can put links throughout the blog that lead to other pages on your web page so that your readers can find your other search engine marketing articles and information or buy your products. The best link strategies for blogs involve taking the time to form alliances with other bloggers.

Blogging networks have huge followings and many times if you join a blog network or go to the blogs of people who share your interest or sell complementary products you can leave comments on that person’s blog that link back to your own site.

Even though that type of advertising can be a little time consuming it’s a great way to use search engine marketing to reach your target audience for free. Blogging communities also usually link to one another’s blogs which means that you can use your networking contacts to help you publicize your website.

Social marketing can be tricky though because it’s more than just using search engine marketing, link strategies and SEO. There are a lot of social networking etiquette rules that need to be observed and if you don’t follow protocol you could be ostracized. When you’re using social networking you should never just post links to your website on other people’s blogs, that’s considered spamming.

Take the time to read other blogs and leave relevant comments. Usually then you will be allowed to post a link to your own website.

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Written by Kim and Charles Petty on April 22nd, 2008
by Kim and Charles Petty

What does it take to be successful as a blogger? Aside from the patience and diligence that it takes to maintain your upkeep - to keep new information on your blog - it also takes some sort of consideration as to how you will improve your blog in the future to stay ahead of the competition.

In this article, I will provide some recommended blogging tools & resources you can use to stay ahead in terms of both innovation and optimization techniques.

The first item on this list of recommended blogging tools & resources is SEO Radio. While this tool isn’t specifically for blogs, it is an excellent resource from search engine optimization expert Brad Fallon that will help you understand how to optimize your blog for search engines. You can find out more at http://www.seoradio.com/.

The second item on this list of recommended blogging tools & resources is CARP (http://www.geckotribe.com/rss/), which is not specifically for blogs, but can be used in conjunction with blogs to provide RSS feeds, which will increase your search engine rankings and provide visitors with useful links.

Another item from this list of recommended blogging tools & resources you can use to keep abreast with your competitors is Google’s blog search (http://blogsearch.google.com/), which will allow you to find all of your competitors, so you can analyze their traffic generation methods. You will also want to see what new ideas they have implemented for retaining visitors.

Another resource you will want to consider from this list of recommended blogging tools & resources is http://www.vilesilencer.com which offers a list of blogging directories and RSS directories to which you can submit your blog. You will also want to check out searchengineworld.com and warriorforum.com/forum for marketing and optimization tips.

The last items you will want to consider on this list of recommended blogging tools & resources lists are actually blogging programs themselves. If you already own a site and want to integrate a blog, you should consider using a more complex, fully-functional program, such as Word Press (which you can use for free), rather than something like Blogger, which is easy to use, but will not offer a lot of frills. You can download Word Press here: http://wordpress.org/.

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